Julia
For founders tired of failed sales hires
Your next sales hire shouldn’t be another expensive experiment.
Whether you’ve never hired, you’re still doing all the selling yourself, or previous setters and closers haven’t worked out, Haus builds and manages your full sales function, from the right roles and processes to the people and their management, so sales is no longer on your plate.
We work with a small number of founders at a time. Take the free assessment and we’ll be in touch when a space opens.
Take the free readiness assessmentFirst sales hire×Previous hires failed×Founder-led sales
Start with clarity
Find out what your next sales hire actually needs.
The free readiness assessment gives you five questions to ask before your next hire, covering the role, offer, lead flow, previous hiring experience and foundations around performance. It is a self-assessment—not a full consultancy audit or implementation plan. You can then request a personal review by completing the application.
Who you’ll work with
Built from both sides of the sales function.
We’ve trained the talent and managed setters inside real businesses. We’ve seen what breaks when a founder hires without the right foundations, so we build those first.
Alyshia
Co-founder · Strategy & Operations
01
If you need more context
This probably feels familiar
You know the business needs sales support. You just don’t want to get it wrong again.
Maybe you’re still handling every conversation yourself. Maybe you hired someone who looked right but never performed. Or perhaps you’re unsure whether the business needs a setter, a closer, better lead management—or all three.
“I know I need a team, but I don’t know what to build first.”
“I’ve tried hiring before, but it created more pressure—not more sales.”
02
What performance depends on
The truth about sales hiring
A good salesperson can’t perform inside a role that was never built to work.
Hiring is only one part of the answer. Performance comes from the person, the role and the environment working together.
The right role
Know whether you need a setter, closer—or both—before you recruit.
The right talent
Consider the experience, readiness and fit the role genuinely requires—not just a polished CV.
The right environment
Give them clear expectations, ownership, onboarding and feedback from day one.
03
The Haus approach
Where Haus is different
We build both sides of performance: the person and the sales environment around them.
Haus isn’t a course or a setter hand-off. We take on the sales function for selected founders: building the roles and processes and, where the fit is right, introducing women we’ve trained ourselves, and managing performance week to week.
The talent is trained by us and managed by us, so you’re not left managing them.
Assess
We review the offer, lead flow, current process and what’s stopped previous sales support from working.
Build
We design the right role, ownership, targets, workflows and tracking around what the business actually needs.
Implement
We help put the onboarding, processes, accountability and feedback structure into practice—not simply hand over a plan.
Support
As our programme grows, and where the fit is right, we can introduce suitable Haus-trained talent and support the infrastructure around their performance.
What the assessment gives you
Clarity before another hire.
- Understand which sales role the business actually needs
- Identify what may have gone wrong with previous hires
- See which foundations need attention before recruiting
- Find out whether support from Haus is the right next step
Free assessment, clearly defined
Know what you receive before you begin.
Immediately
Five questions to ask before your next hire, helping you identify gaps around the role, offer, lead flow, ownership and development.
If you request a review
We personally review your application. Where there may be a suitable fit, we contact you for a follow-up conversation to understand the problem more deeply.
What’s separate
The free assessment doesn’t automatically include a consultation, written recommendations, hiring plan or implementation roadmap. Any paid support is scoped and agreed separately before work begins.